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Mobile phone use and willingness to pay for SMS for diabetes in Bangladesh

Islam, Sheikh Mohammed Shariful, Lechner, Andreas, Ferrari, Uta, Seissler, Jochen, Holle, Rolf and Niessen, Louis ORCID: https://orcid.org/0000-0002-8639-5191 (2015) 'Mobile phone use and willingness to pay for SMS for diabetes in Bangladesh'. Journal of Public Health, Vol 38, Issue 1, pp. 163-169.

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Abstract

Background
Mobile phone SMS is increasingly used as a means of communication between patients and their healthcare providers in many countries of the world. We investigated mobile phone use and factors associated with willingness-to-pay (WTP) for diabetes SMS among patients with type 2 diabetes in Bangladesh.

Methods
As part of a randomized controlled study, in 515 patients with type 2 diabetes, socioeconomic status, mobile phone use, WTP for diabetes SMS, anthropometry and HbA1c were measured. Multivariate regression was used to identify factors associated with WTP.

Results
The median (interquartile range [IQR]) of WTP for diabetes SMS was 20 (45) Bangladesh Taka (BDT) (1 BDT = 0.013 US$). WTP was significantly higher for males [OR 2.4, 95% CI (1.0–5.7)], patients with household income >50 000 BDT [4.6 (1.1–20.4)] and those with primary education [5.6 (1.2–26.6)] and secondary and higher education [5.2 (1.4–19.6)].

Conclusions
The high proportion of mobile phone use and WTP for diabetes SMS are encouraging as possible strategy to use such technologies and deserve further evaluation.

Item Type: Article
Subjects: W General Medicine. Health Professions > Health Services. Patients and Patient Advocacy > W 85 Patients. Attitude and compliance
WA Public Health > WA 30 Socioeconomic factors in public health (General)
WK Endocrine System > WK 810 Diabetes mellitus
Faculty: Department: Clinical Sciences & International Health > Clinical Sciences Department
Digital Object Identifer (DOI): https://doi.org/10.1093/pubmed/fdv009
Depositing User: Jessica Jones
Date Deposited: 02 Feb 2016 16:42
Last Modified: 30 Aug 2019 17:25
URI: https://archive.lstmed.ac.uk/id/eprint/5590

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